University of Tennessee Fall 2023

For this fall semester, I was responsible for creating content for 4 different teams. Those teams included Men's and Women's Tennis, Track and Field, and Cross Country. I also got the chance to create certain pieces for sports like Basketball, Football, and Rowing. The goal for each team was to create a design system that was seamless and cohesive, and also fitting for each team.

Football & Basketball

There were a few pieces I got to make for men's and women's basketball this semester. For football, I got to make stat graphics at the end of games that I worked.

Blue-Ribbon_Preseason-All-American_Santiago-Vescovi_Fixed

Cross Country

For Cross Country, I created Meet Day promo poster alongside actual Meet Day posters. The promo posters gave me a chance to make something new every week, while the Meet Day posters aimed for a more consistent look. I used topographic lines throughout my work as a symbol of the field on which they ran which was very different from structured track lanes.

Promo Graphics

Meet Day Graphics

There were two different looks for Cross Country this fall. During October the coaches wanted a different look. The first graphics you'll see are from the beginning of the season while the others are on the backend.

Award Graphics

Instagram Carousels

View on Instagram: https://www.instagram.com/p/CxGGCinLVpK/?img_index=2

View on Instagram: https://www.instagram.com/p/Cw0cnCKLasO/?img_index=1

Wallpapers

Women's Tennis

When establishing the look for Women's Tennis this year I used actual tennis court lines throughout most of my work. It helped both creatively and also as a way of keeping information structured. I also used a simple tennis ball vector as another asset in most of my compositions. Each of these two elements helped to graphics simple but engaging.