Skyline Coffee
For this branding project I was assigned with producing a brand identity and advertising campaign for an concept (not existing) company of your choice that is product based. The product of my choice was required to appeal as a unisex product, and must be approved by the instructor. I decided to go with Coffee as product and focused on creating a brand based out of Seattle. I wanted warm colors that encompassed the look of a coffee brand and could be applicable for every season. For this project we created an entire system including a branding guide, Instagram Ads, Magazine Ads, a landing page for a website, and a package design
Logos
Coffee Bag Design
Magazine Ads
Branding Guide
Landing Page Design
Instagram Ads
Instagram Story Video
Research
Type Study
Logo Sketches
Logo Study
Selected Works
Tennessee Titans 2025-26Sports Design
UT Spring 2025Sports Design
Passion Projects 2025Passion Projects
Track & Field 2025Sports Design
University of Tennessee Spring 2024Sports Design & Branding
Fall 2024Sports Design
Fall 2024 Passion ProjectsPassion Projects
University of Tennesse Track and Field 2024Sports & Branding Design
University of Tennessee Sports Work 2023Sports Design
30 Days of CokeCreative Exploration
Forgotten LegendsSenior Project
In VogueBranding
ESPN RebrandRebrand
Warriors Playoff PushPassion Project
Summer 2023Freelance Work
NBA Type PostersTypography and Poster Design
Nikes CDPrint/Production
Sports GraphicsSports Design
Illustrations & PostersIllustration & Posters
Volume Magazine: Daft PunkPublication
Videography & AnimationVideo & Animation
Untold StoriesSocial Awareness Campaign
Petroleum RecordsBranding
Reebok Fitness AppApp Design
Logofolio 1Logo Design
Kameron Watson©